Don’t trust random lists. Use this checklist to choose the best marketing consultant in Cleveland/Akron—strategy, analytics, process, and red flags.

Stuck between hiring a full-time CMO, keeping your agencies, or bringing in a fractional CMO? If you’re in the $5–$20M range, here’s how to decide which model actually works—and the red flags that tell you it’s time to change your setup.

Discover the best social media platforms for business in 2026, matched to your audience, industry, and goals so you stop guessing and start scaling.

As a fractional CMO, I'm tired of seeing SMBs stuck with overpriced, underperforming PPC agencies. This guide reveals exactly how much you should be paying for PPC management, provides industry-specific benchmarks (healthcare, legal, SaaS, e-commerce, DTC), and shows you the critical KPIs your agency must track. Stop burning budget and start maximizing ROI—find out if it's time to fire your PPC agency.

Hiring freelancers gives small businesses cost-effective access to top marketing talent—but managing them effectively can be challenging. This comprehensive guide details common freelance marketing roles, average hourly costs, expert evaluation tips, and shows how a Fractional CMO from Orr Consulting can strategically align and optimize your freelance investments for maximum business impact.