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Signs Your “Marketing Problem” Is Really a Data Problem
When revenue stalls or CAC creeps up, most teams blame campaigns, creatives, or agencies. But often the real issue isn’t marketing at all — it’s data. This article walks through the clearest signs your “marketing problem” is actually a data problem, and what to fix in your tracking and reporting before you touch budgets or strategy.
Linda Orr
Dec 8, 20256 min read
Customer Churn: How to Calculate It — and Stop 48% of Your Customers from Walking Out the Door to Unlock Growth
Customer Churn: How to Calculate It — and Stop 48% of Your Customers from Walking Out the Door to Unlock Growth
Linda Orr
Apr 25, 202514 min read
Unlock Your Business Potential: Mastering Customer Segmentation with Data
Unlock Your Business Potential with Expert Customer Segmentation Strategies
Linda Orr
Apr 3, 202520 min read
Beyond Pretty Charts: Why Most Marketing Teams Are Missing the Analytics Edge
Most teams rely on dashboards, not analytics. Dig deeper to uncover insights, drive ROI, and move beyond vanity metrics. Here's how!
Linda Orr
Dec 13, 202411 min read
Achieving Sustainable Business Growth Through Data-Driven Marketing Strategies
Discover how to harness customer insights for personalized experiences, integrate cutting-edge content with growth tactics, and utilize soci
Linda Orr
Oct 24, 20245 min read
7 Marketing Trends You Will See Between Now and 2025
Of course, anytime anyone gives a forecast, a lot of it might be wrong. However, the following is our best guess for the marketing trends...
Linda Orr
Apr 5, 20238 min read
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