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How to Avoid Wasting $50,000+ on Inefficient Marketing: Why You Need Traditional Marketing Research
Are you stuck in endless cycles of costly A/B tests and digital marketing guesswork? You're not alone. Many startups and healthcare companies skip traditional marketing research—like interviews, surveys, and concept tests—to save time, only to later burn through $50,000 or more fixing avoidable mistakes. Discover why investing upfront in foundational market research can save your budget, sharpen your strategy, and position your brand for lasting success.
Linda Orr
May 2922 min read
Customer Churn: How to Calculate It — and Stop 48% of Your Customers from Walking Out the Door to Unlock Growth
Customer Churn: How to Calculate It — and Stop 48% of Your Customers from Walking Out the Door to Unlock Growth
Linda Orr
Apr 2514 min read
Unlock Your Business Potential: Mastering Customer Segmentation with Data
Unlock Your Business Potential with Expert Customer Segmentation Strategies
Linda Orr
Apr 320 min read
The Cost of Being Cheap: How Underinvesting in Marketing Can Stunt Business Growth
Strategic marketing investment fuels growth. Balance ads, content, automation & talent to maximize ROI. Spend smarter, not just less!
Linda Orr
Feb 288 min read
Stop Mixing These Marketing Terms: The Costly Mistakes I See Every Day
Master marketing by understanding key distinctions: branding vs. design, SEO vs. SEM, strategy vs. tactics, and more. Clarity drives success
Linda Orr
Jan 1616 min read
Beyond Pretty Charts: Why Most Marketing Teams Are Missing the Analytics Edge
Most teams rely on dashboards, not analytics. Dig deeper to uncover insights, drive ROI, and move beyond vanity metrics. Here's how!
Linda Orr
Dec 13, 202411 min read
Increase Revenue by 21% by Optimizing Marketing Strategies with Predictive Customer Journeys
Learn how predictive customer journey modeling boosts revenue by 21% and margins by 15%. Discover key strategies for growth.
Linda Orr
Oct 24, 20243 min read
Achieving Sustainable Business Growth Through Data-Driven Marketing Strategies
Discover how to harness customer insights for personalized experiences, integrate cutting-edge content with growth tactics, and utilize soci
Linda Orr
Oct 24, 20245 min read
Decoding Digital Advertising Costs: Where Should Marketers Invest?
In today's digital age, advertising is a cornerstone of reaching and engaging with your target audience. However, understanding how much...
Linda Orr
Jan 11, 20248 min read
The Dawn of a New Era: Navigating the Shift to a Cookieless Digital World
Navigate the digital shift: Embrace innovative, privacy-focused marketing in a post-cookie world with our expert help.
Linda Orr
Jan 11, 20246 min read
The Comprehensive Guide to SEO for Marketers: Beyond Keywords
Unlock the secrets of modern SEO—from quality backlinks and deep content to social signals. Elevate your digital marketing strategy with exp
Linda Orr
Sep 1, 202310 min read
The Paradox of Abundance: Are Too Many Visualizations Impeding True Intelligence?
More data and dashboards don't necessarily make us smarter. It's the depth of intelligent analysis that unlocks true insights. #DataAnalysis
Linda Orr
Aug 4, 202310 min read
Is Being "Data-Driven" a Good Thing?
We all want to assume that we have a data-driven organization. But what does that mean, and more importantly, is that a good thing? More...
Linda Orr
Mar 24, 20236 min read
How to Improve the Efficiency of Your Marketing Spend By 40 Percent: Learn The Value of MMM
This blog is published on Entrepreneur in both English and Spanish Most of us have heard the famous quote: "Half my advertising spend is...
Linda Orr
Mar 20, 20236 min read
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